Hey guys! Today’s blog is all about search engine optimization like what is seo? Why SEO is necessary? How much you should spend on SEO? Risk and consideration while choosing SEO
What Is SEO?
Today 94% of consumers and businesses search the internet before buying a new product or services. They submit their keywords for search and get a list of relevant website in return, people tend to visit the websites which our at the top of this list because they appeared to be more relevant to their search. Most find their competitors at the top of this list. Study shows that if your website is not on the top of this list you will never reach your customer online. If u ever wonder why your competitor rank is better than yours, than you should know it’s because of the marketing technique called SEO. SEO means search engine optimization. This technique helps your site rank higher than the millions of the other sites in response to the certain keywords when searched. The search engine system collects information about every page on the web and it can help people find exactly what they are looking for. When your page get higher ranking it helps more people to find you. To get higher rankings your website must have all the ingredients the search engine is looking for. This is where SEO can help. SEO looks for text contents links page titles and the pieces of relevant information contain the HTML code of your website. Without SEO your site will never be found online by your customer. In today’s competitive world u need solid SEO techniques for your website to get you on the top of the search results
Why SEO Is Necessary?
To write this blog i was doing my little research/homework about what exactly SEO are for and i came across a website called MOZ over their they explained it really well that why SEO is necessary with an example
Imagine you posted online a picture of your family dog. A human might describe it as “a black, medium-sized dog, looks like a Lab, playing fetch in the park.” On the other hand, the best search engine in the world would struggle to understand the photo at anywhere near that level of sophistication. How do you make a search engine understand a photograph? Fortunately, SEO allows webmasters to provide clues that the engines can use to understand content. In fact, adding proper structure to your content is essential to SEO. (Written by Rand Fishkin and Moz Staff)
SEO helps bring potential business leads, provides credibility to businesses, helps increase your brand popularity, helps in evolving online presence, helps to reach your Site through targeted audiences.
How Much You Should Spend On SEO?
So, what should you expect to pay? Here’s a survey of the range of the costs according to the payment models described above.
Monthly retainer: $750-5,000 per month. Within this range, the amount that a client pays depends on the size of their business and the extent of services provided by the agency. On the lower end of this spectrum are small SEO agencies that offer a limited range of services. On the upper range are businesses with greater needs working with full-service SEO between$2,500 and $5,000 for a monthly retainer.
Contract services at fixed prices: Price variable. Businesses that are just testing the waters in SEO usually choose a contract service as an entry point. Typical contract services include things like SEO copywriting ($0.15-$0.50/word), site content audit ($500-$7,500), link profile audit ($500-$7,500), and social media site setup ($500-$3,000).
Project-based pricing: Price variable. Since there are a variety of projects, there is a wide range of prices. Most projects cost from $1,000 to $30,000.
Risk and Considerations when choosing a SEO:
When choosing an SEO that is right for your business, price should not be the only consideration but because we are often motivated by financial figures, it is important to weigh the cost of good SEO prior to making any decision. Be sure to ask them why their prices are lower or higher than average and about their previously successful clients to help better inform you in making a decision moving forward.
The SEO provider you choose should explain the details while you talk with them on how they plan to achieve your goals within given timetable.
No matter how good is SEO specialist, agency, or consultant, they should nit be making any guaranteed results. Good SEO can take up to six months to begin positively affecting your campaign.
i hope this tit-bit information will help you some and u all know the importance of search engine optimization for your business.
Till next time,
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